Steve Jobs on Innovation

Steve Jobs gave a small private presentation about the iTunes Music Store to some independent record label people. 
People kept raising their hand saying, "Does it do [x]?", "Do you plan to add [y]?". 

Finally Jobs said:

"Wait wait — put your hands down. Listen: I know you have a thousand ideas for all the cool features iTunes could have. So do we. But we don't want a thousand features. That would be ugly. Innovation is not about saying yes to everything. It's about saying NO to all but the most crucial features.” 

Derek Sivers quoting Steve Jobs

2 comments:

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Unknown said...

nice quote of Steve Jobs . Thanks for Sharing this with us.